What to Know about Brain Tumor Awareness Month 2022
What is Brain Tumor Awareness Month?
Brain Tumor Awareness Month aims at bringing together the brain tumor community to help raise awareness and shine a light on a patient population that is often overlooked.
Although brain cancer is not as common as breast or lung cancer, the need for new and innovative ways to treat brain tumor patients has never been more critical.
Research suggests that 1.4 million patients worldwide are struggling with malignant brain tumors and that by the end of the year, another 256,000 will be diagnosed with a malignant brain tumor.
When is Brain Tumor Awareness Month?
Brain Tumor Awareness Month is nationally recognized in the United States during the month of May.
Why is Brain Tumor Awareness Month so important?
As the current global health crisis continues to shift with the impact of COVID-19, the importance of understanding the impacts of patient care, education and cancer research is becoming more apparent than ever.
As we look to the future, there is still much more groundwork to be done in discovering new and effective drugs for brain tumor patients, as well as a dire need for continuous education on a multitude of challenges we face when treating brain cancer.
Brain Tumor Awareness Month is a movement that is wholly dedicated to these efforts and even in the midst of a pandemic, the need to help this patient population is still a top priority.
How can you get involved with Brain Tumor Awareness Month?
It’s common and reasonable to feel powerless against a disease like brain cancer. Still, there are plenty of ways to make a positive impact, especially during Brain Tumor Awareness Month.
Naturally, the focus is on raising as much awareness as possible, understanding that many don’t know about this cancer until they or someone they love is diagnosed.
Here are a few ways you can make an impact this month:
Spread the word
Share information about primary brain tumors and secondary brain tumors with your peers. Tell them the stories of those affected, the harsh reality that brain cancer can impact anyone at any time, and highlight how strong and resilient those who have been burdened with this disease are because of their journey.
Brain Tumor Facts
- An estimated 84,170 people in the US will be diagnosed with a primary brain tumor in 2021.
- The median survival for patients with glioblastoma, the most common primary brain tumor, is only 8 months and the five-year relative survival rate is only 7.2%.
- The survival rate of patients with glioblastoma has not substantially improved in the last 30 years.
- There is only one FDA-approved drug for glioblastoma with a survival benefit.
Make a financial contribution
Donate to non-profit organizations that conduct clinical research studies like the Ivy Center’s Phase 0 clinical trials, help support families affected by a brain tumor diagnosis through organizations like Gray Matters Foundation, Students Supporting Brain Tumor Research, StacheStrong and more.
Support Participating Businesses
Many businesses get involved in Brain Tumor Awareness Month by donating a portion of their proceeds during the month of May to brain cancer research.
If you are local to the Phoenix area, Barrow Neurological Foundation has once again teamed up with Hensley Beverage Company in a Dine & Donate promotion. Throughout the month of May, patrons will have the ability to purchase featured items at participating restaurants where a portion of the proceeds will benefit the Ivy Brain Tumor Center at Barrow Neurological Institute. As a strategic partner, the Hensley Beverage Company will generously match all donations during the month, up to $25,000!
Cold Beers & Cheeseburgers
Cold Beers & Cheeseburgers will donate $1 from every 22oz purchase of Michelob Ultra draft and $1 of every featured burger purchased during the month of May. All 12 Arizona locations are participating.
Fox Restaurant Concepts
Fox Restaurant Concepts will match up to $10,000 of all donations made through their online ordering system. All 27 Fox Restaurant Concept locations in Arizona are participating. This includes: Flower Child, The Henry, Culinary Dropout, Blanco, Zinburger and more!
Mika’s Greek at 5th Ave & Thomas Rd. will be donating a 10% of all their proceeds on National Gray Day, which takes place on Thursday, May 27.
Hearth ’61 will donate $1 from each “Flowers of Hope” signature cocktail purchased during the month of May. This drink consists of nolets gin, hibiscus syrup, domaine canton, lillet rouge and lemon.
Vincent on Camelback
Vincent on Camelback will donate $2 from each Smoked Salmon Quesadilla (a fan favorite) purchased during the month of May.
Genuine Concepts will donate $2 for every “Community Handle” beer purchased at any of their 8 locations, including The Vig, The McMillan and The Womack. The restaurants feature a different local beer each day, known collectively as the “Community Handle” beer.
Tarbell’s will donate $5 for each Grilled Organic Scottish Salmon purchased.
The Attic at Indian School Road & 44th Street will donate $1 for every special burger of the day purchased during the entire month of May.
Sacks Sandwiches – Phoenix & Arcadia
Sacks Sandwiches in Phoenix and Arcadia will be donating $1 for every daily special sandwich sold during the month of May.
Press Coffee McCormick
Press Coffee will be having the grand opening of their new McCormick location in Scottsdale and will be supporting the Ivy Brain Tumor Center with $1 drip coffee from May 27 through May 29!
More restaurants to be announced soon!
If you’re with a restaurant that is interested in signing up to participate in the 2022 Dine & Donate program, please contact Jana at [email protected].
Register for an Event
Community events bring people together and provide a supportive setting for individuals who are facing similar challenges. Many of these events are designed to help raise awareness, promote unity and drive action toward discovering new and alternative therapeutic options for brain cancer.
Below are a few of the 2022 Brain Tumor Awareness Month events that you can get involved in:
- Gray Matters Foundation’s Annual Basket Raffle:
- The Gray Matters Foundation is the Ivy Brain Tumor Center’s official patient support partner. Gray Matters is dedicated to love, kindness, and the celebration of life. This foundation supports each patient as an individual.
- Gray Matters will be having their annual Basket Raffle on Saturday, May 7 at 10:00 a.m. Taking place at the Hilton Phoenix Resort with the option to attend virtually, this event is the foundation’s biggest fundraiser and proceeds go toward supporting individuals who have been impacted by a brain tumor. There are three easy ways to get involved prior to the event. Click here to learn more.
- Head for the Cure’s 5K Walk/Run:
- The mission of Head for the Cure is to inspire hope for the brain tumor community while simultaneously celebrating their courage, spirit and energy. Through a variety of different fundraising efforts including 5K events hosted across the country, Head for the Cure is able to support clinical research and patient programs at local brain cancer institutions.
- The Ivy Brain Tumor Center is the local beneficiary of the Head for the Cure 5K Phoenix. Learn how you can register for your local 5K.
- National Brain Tumor Society’s Head to the Hill:
- Head to the Hill is an opportunity for brain tumor advocates to come together and share their story on the Hill and advocate for the federal government to make strategic investments in brain tumor research.
- Taking place on Tuesday, May 3, 2022, Head to the Hill is designed to improve health care delivery, reduce health disparities, and raise the priority level for the brain tumor community’s urgent needs. Click here to learn more about this event and how to register.
Create Your Own Fundraiser
Another easy way to raise funds is by creating a Facebook Fundraiser to enlist the support of your social circle. Here’s how to do it:
- Go to https://www.facebook.com/fundraisers
- Click “Select Nonprofit”
- Search for Barrow Neurological Institute and hit “Enter”
- Fill in the details about your fundraiser and upload a custom image if you would like. Please be sure to include “Ivy Center” in the title so the funds raised are directed to the Ivy Center’s clinical trials program.
- Set a goal amount and hit “Create.”
- Share with your friends and family during the month of May.
Encourage your friends, family and co-workers to dress in gray for National Wear Gray Day on May 27 or take it a step further by going gray during the entire month of May to bring awareness to brain cancer and the need for more research.
You can also show your support by wearing a gray awareness ribbon. When you make a donation of $25 or more to the Ivy Brain Tumor Center for Brain Tumor Awareness Month we will send you a complimentary gray ribbon (as seen below) to pin to your shirt, in addition to a Barrow Brain Pen.
Take part on social media
Engage with the brain tumor community online. Repost stories, share the hashtag #BTAM and add a Brain Tumor Awareness Month frame to your profile picture on Facebook.
Join the #BrainTumorTough movement
While the world is facing unprecedented times, one thing that always holds true is this community’s ability to remain tough and resilient no matter what life throws at them. So our goal in May is to spotlight individuals who represent what it means to be #BrainTumorTough. Whether it’s a patient, caregiver, doctor or nurse, we will be highlighting the many people who even in this midst of a pandemic, remain strong, never lose hope and are brain tumor tough.
Share a photo of yourself flexing with some background on your story and what makes you #BrainTumorTough. Tag us and we will share your story.
No One Fights Alone
By raising awareness, we hope to bring attention to the critical need to find and provide effective treatment options for those impacted by a brain tumor diagnosis.
To the brain tumor community, we know there’s a lot going on in the world right now, but we understand your needs have not diminished. Your unwavering strength and courage has always inspired us to keep fighting. For new treatments and a cure. Now is no different. Because we’re in this together. And together, we’re brain tumor tough.
Be sure to follow us on social media and stay up to date on the #BrainTumorTough campaign. You can also subscribe to our newsletter where you will receive updates on all things Ivy Brain Tumor Center.